Quick Look: 2011 Roubaix Elite Apex

If you are a regular visitor; you’ve already seen our Dolce Elite Apex and read our glowing thoughts about the new SRAM Apex group.  Featured here is the Specialized Roubaix with the same Apex group – new for 2011!

This one’s proven to be a real head turner here in the store and is incredibly reasonably priced.  This will be the hot bike for 2011.

Here’s a quick run down of the specifications:
Frame: Specialized FACTis 8r SL2 Carbon w/ Zertz
Group: SRAM Apex WiFli compact w/ broad range cassette
Fork: Specialized Roubaix Carbon w/ Zerts and tapered SL2 steerer
Saddle: Specialized Riva 143
Wheels: Mavic CXP 22 32h rims, DT Swiss Spokes, Sealed angular-contact bearing hubs

Specialized has already sold through almost their entire initial shipment of these bikes.  ORDER ONE NOW!