Archive | July 2010

New Sunset Staff Gear

Christmas came early this year for the Sunset Cycles staff. Check out our new personalized shirts! Now you will be able to get our attention at events way quicker, but be warned those may or may not be our real names…..


Zipp 101 Campagnolo Wheels

If you’ve been craving a “Zipp Speed Injection”, but are put off by the price of the carbon-fiber variety; this new, wallet-friendly aluminum formula is sure to make you smile.

We are fortunate enough to have a set of hard-to-find Zipp 101 wheels come our way.  What makes them hard-to-find? these are sporting the Campagnolo freehub – so they are ride-ready for all you Campy-philes out there!

This is a demo set that is ready for sale; so they’re also a spectacular value.  The 101 regularly sells for $1300.  These are marked at $1095!  That’s over 15% off a nearly-new set of wheels!

These are gorgeous, light, fast wheels.  They look great in Chris’ monochrome photos – but you have to see them in person.  Guaranteed to make any bike hotter!

Sunset Cycles+Facebook

I was only a matter of time till we caught up with everyone else. Sunset Cycles now has a Facebook. We will be posting store specials, events, group ride info and much more. Right now take a look to see what was new at the Specialized 2011 Launch!

2011 Preview

Here it is the latest and greatest from Specialized for 2011. We will share stuff as we have time (July in a bike shop is pretty busy) and as stuff comes in. Right now the highlights look to be the Sram Apex bikes. We have Roubaix Elites and Dolce Elites instock to check out.

In Stock: Shimano Custom Shoes

Shimano has been a respected leader in cycling footwear for over 20 years. Their Custom Fit family of footwear – available in road and mountain versions for men and women – strengthens their leading position by offering customizable fit via heat-reactive panels in key parts of the shoe.

We’re proud to begin to offer these shoes along side our already popular Specialized footwear. I’ve been riding the first-generation shoes (the R-300 road and M-300 mtb) since their inception in 2006 and still can’t believe how comfortable they are! Most supportive yet forgiving shoes I’ve owned.

The Custom Fit family features carbon-fiber soles for stiffness and support with the heat-reactive, moldable panels in 3 or 4 key positions – depending upon the model. The formable panels keep the shoe fitting closely in all the right places for a comfy fit which still provides an efficient; “connected-to-the-pedals” feel. Filling out the list of already impressive features is the “cat’s tongue” material that lines the heel cup. This material is infused with directional metal flecks designed to grab your sock and hold it in the heel cup for a solid shoe-to-foot fit.

The men’s lineup consists of two levels: the 200 series and the 300 series. The top-of-the-line R-310 and M-310 (road and mountain respectively) are the evolution of the first generation and feature a super-stiff, lightweight, full carbon sole for best in class stiffness, moldable panels in 4 positions, multi-adjust buckle, and heat-moldable insoles and comes in 2 widths each with it’s own unique sole width. The younger (and less-expensive) siblings: the R-240 and M-230 also have 2 widths available and use a heavier grade carbon in the sole (and carbon-hybrid sole on the M-230 for better walking articulation), 3 heat-reactive panels, adjustable buckle, and a moldable insole for comfort. Available by special order; the women’s versions mimic the 200-series with a female-specific last for better fit. A triathlon version, TR-70, is also available

Our prices for the shoes include the 40-minute, by appointment custom-molding process – a $50 value.

Team Sunset Cycles is already riding the 200 and 300 series shoes and so far the feedback is phenomenal! Stop in and check them out today!

Shimano R240 M230 M240L M315 R312 TR71 WR81 Heat Moldable Vacuum

Savings on Breezers

All Breezer bikes are on sale right now. Below is a list of stock of what is left. There is still lots of good ones available. If you are no familiar with Breezer here is some more info.

Style Size Original Price New Price
Finesse 56 cm LRG $1999 $1499.25
Uptown 8 SML 17” U $1099 $824.25
Uptown 8 MED 19.5″ D $1099 $824.25
Uptown 8 LRG 21.5″ D $1099 $824.25   SOLD
Villager SML 17″ U $849 $636.75
Villager MED 19.5″  D $849 $636.75
Villager LRG 21.5″ U $849 $636.75
Citizen MED 19.5″ D $629 $471.75

Just in: 2011 Dolce Elite

We’re really excited about this bike for the coming season.

The Dolce is Specialized’s tried-and-true womens-specific aluminum road bike with proven comfort and confident handling.  For 2011, the Elite level model is coming with SRAM’s new Apex group; delivering the intuitive and precise shifting and reach adjustable ergonomics SRAM is known for at a competitive price point.  Apex also offers the broadest range of gears that can be found with a compact-double crankset which means you shouldn’t be left searching for gears no matter the terrain you’re riding.  We’re really impressed with the performance of this “value” group set.

Dependable 32 spoke Mavic rims, Specialized’s carbon fork with vibration damping Zerts elastomers, short reach handlebars, and a Specialized BG Riva saddle round out the build kit.  What’s the best part?  This show-stopper sells for $1299!  I would put it up against bikes over $1500 without question.  If you’re looking for a road bike under $2000 – the Elite (Dolce or it’s brother the Allez Elite) is worth your time.